Earned Media Value Calculator
Calculate ROI from social engagement
Input Engagement Metrics
Instagram EMV Results
Total Earned Media Value
$0
Likes Value
$0
Comments Value
$0
Shares Value
$0
Saves Value
$0
EMV Breakdown
Likes
Comments
Shares
Saves
Understanding EMV
Earned Media Value (EMV) estimates how much the organic engagement on your social media posts would cost if you had to pay for equivalent reach and engagement through advertising.
How it’s calculated:
Each engagement type (likes, comments, shares, etc.) is assigned a monetary value based on industry benchmarks. These values are then multiplied by your actual engagement numbers to estimate your earned media value.